Learn Technology: mobile

<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhl40oa96lVxwQisIjR4cP0c-xaWbrb-AZmb6-YekRp295CtuMBin8sHS8ZPD5Y-aYDLAyhlydjZpnrhcaE8rYZLeu98SCLrYGMR1Fq3e8Ye1t2Q9hF8Rs7GaXpDO3UXB0I_GOYC23DoI8/s1600/1.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhl40oa96lVxwQisIjR4cP0c-xaWbrb-AZmb6-YekRp295CtuMBin8sHS8ZPD5Y-aYDLAyhlydjZpnrhcaE8rYZLeu98SCLrYGMR1Fq3e8Ye1t2Q9hF8Rs7GaXpDO3UXB0I_GOYC23DoI8/s1600/1.JPG" /></a></div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><span style="font-size: 1.05em; line-height: 1.618em;"><br /></span></div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><span style="font-size: 1.05em; line-height: 1.618em;">Here I share some of my learnings and blogging tips that will probably help take your blog to the next level. The </span><a href="http://img.labnol.org/videos/blogging-tips.mp4" style="color: black; font-size: 1.05em; line-height: 1.618em; margin: 0px; outline: none; padding: 0px;">video</a><span style="font-size: 1.05em; line-height: 1.618em;"> is also available on</span><span style="font-size: 1.05em; line-height: 1.618em;"> </span><a href="https://www.youtube.com/watch?v=-hX_rznqnM0" style="color: black; font-size: 1.05em; line-height: 1.618em; margin: 0px; outline: none; padding: 0px;">YouTube</a><span style="font-size: 1.05em; line-height: 1.618em;">.</span></div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">1.</strong> If you are on Blogger or Tumblr or another blogging platform, do your blog a favor and <a href="http://www.labnol.org/internet/switch-from-blogger-to-wordpress/9707/" style="color: black; margin: 0px; outline: none; padding: 0px;">move to WordPress</a>. The process isn’t complicated and will definitely help you in the long run, especially from the search perspective. Blogger is powerful and easy-to-use but the big drawback is that it blocks everything from bots that’s not a post. The other concern is that Blogger is a Google product and they have killed products mercilessly in the past even when they had a substantial user base. Remember Google Reader?</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">2.</strong> They say content is king but other than content, you need to develop a good and interesting writing style to attract a global audience. Good writing is a gift that comes naturally to some of us but if you happen to be in the other half, get some books.  <a href="http://www.amazon.com/exec/obidos/ASIN/020530902X/ctrlqorg-20/" style="color: black; margin: 0px; outline: none; padding: 0px;">The Elements of Style</a>,  Stephen King’s <a href="http://www.amazon.com/exec/obidos/ASIN/1439156816/ctrlqorg-20/" style="color: black; margin: 0px; outline: none; padding: 0px;">On Writing</a>, and <a href="http://www.amazon.com/exec/obidos/ASIN/0060891548/ctrlqorg-20/" style="color: black; margin: 0px; outline: none; padding: 0px;">On Writing Well</a> offer good advice on writing. Compose the drafts in a proper editor – use Word, Google Docs or <a href="https://poetica.com/" style="color: black; margin: 0px; outline: none; padding: 0px;">Poetica</a>– they will highlight all the typos and grammatical errors that otherwise convey a bad impression. You can also get a style guide from <a href="http://www.amazon.com/exec/obidos/ASIN/081296389X/ctrlqorg-20/" style="color: black; margin: 0px; outline: none; padding: 0px;">The New York Times</a> or the<a href="http://www.amazon.com/exec/obidos/ASIN/0465082998/ctrlqorg-20/" style="color: black; margin: 0px; outline: none; padding: 0px;">Associated Press</a> and they’ll help you develop a consistent writing style. These guides have accepted writing rules for journalism and you can apply them to your own writing style as well.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">3.</strong> Do not imitate someone’s style. You have your own personal style and your readers are following you because they love your style. You need not imitate someone nor you have to write as if you are writing for a news agency. Make your writing personal.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">4.</strong> The most important part of a blog post is the headline and suddenly everyone is trying to do Buzzfeed style headlines. “This is why the Apple watch is not round.”  “You’ll never believe what Facebook will unveil next.” With such headlines, you raise the expectation level of the audience and when they read the actual article, they are often disappointed. Go for boring headlines that may not be cute or clever but accurate. Your readers should be able to guess what the article is all about by looking at the headline itself.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;">Also see: <a href="http://www.labnol.org/internet/create-good-web-content/21101/" style="color: black; margin: 0px; outline: none; padding: 0px;">Create Good and Effective Web Content</a></div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">5.</strong> There’s lot of noise in the blogging world and there’s a mad rush to report something new. Take a step back back and think – are you really adding any value or just contributing to the echo chamber? It is probably the job of the mainstream blogs to publish news as it happens but for the rest of us, blog only when you have something interesting to say. You won’t lose much if you aren’t among the first few to report something.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">6.</strong> Just say no to guest blogging. Yes, it would help raise your profile if you manage to write for a reputed and authoritative site but 99% of the guest blogging is done with the sole purpose of gaining links and that’s just waste effort. Also, as your website grows popular, you’ll find the big sites approaching you to for permission to republish your stuff. They will promise you eyeballs in return for your content but that won’t actually happen – people will just read your content on their site and move.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">7.</strong> Always use a good images or screenshots with your blog posts. This helps for two reasons – one, when people share your content on social sites, your story may stand out in the crowded news feed because of that image thumbnail. You can use images to draw the visitor’s attention to any part on the story that you want to emphasize and if you are articles are long, images can work as visual breakpoints. And it goes with saying that you should only use <a href="http://www.labnol.org/internet/find-free-images/24990/" style="color: black; margin: 0px; outline: none; padding: 0px;">free images</a> that are in the public domain or under<a href="http://www.labnol.org/internet/creative-commons-license-rules/14208/" style="color: black; margin: 0px; outline: none; padding: 0px;">Creative Commons</a>.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">8.</strong> Search is definitely import but none of us really know how Google works. They have 200+ factors that decide the ranks of pages and we only know about a few of them. The fact is as long as long as you have the basics right, the cream will automatically rise to the top. Here are a few things that I would suggest as far as SEO is concerned.</div><ol style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 16px; line-height: 22.3999996185303px; margin: 1em 0px 1.4em 24px; padding: 0px;"><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">Read the webmaster guidelines from <a href="https://support.google.com/webmasters/answer/35769?hl=en" style="color: black; margin: 0px; outline: none; padding: 0px;">Google</a> and <a href="http://www.bing.com/webmaster/help/webmaster-guidelines-30fba23a" style="color: black; margin: 0px; outline: none; padding: 0px;">Bing</a> to know the do’s and don’ts for SEO. Follow the refresher course at <a href="http://g.co/webmasteracademy" style="color: black; margin: 0px; outline: none; padding: 0px;">Webmaster Academy</a> and then read this<a href="http://www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf" style="color: black; margin: 0px; outline: none; padding: 0px;">starter guide</a> (PDF) from Google.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">Have an HTML sitemap so that all your pages are no more than 2-3 levels deep from the homepage.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">When writing blog posts, always organize your content under sub-headings, use anchored headings (similar to Wikipedia) and your images should have <a href="http://www.labnol.org/internet/using-alt-img-attributes-in-image-tags/5450/" style="color: black; margin: 0px; outline: none; padding: 0px;">titles and captions</a>.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">Interlink your content so both human visitors and search bots can find the gold hiding in your archives.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">The post excerpt is important because it will also show up in the search snippets and social sites where your articles will be shared. Do no auto-generate the excerpt, write it on your own.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">Keep track of all the missing resources on your website (<a href="http://www.labnol.org/internet/track-404-error-pages/13509/" style="color: black; margin: 0px; outline: none; padding: 0px;">404 errors</a>) and either fix them or redirect them to something related on your site. Xenu is a good tool to find outdated links on your website.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">Use breadcrumb menus because that will help the search bots understand the organization of content on your site.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">Focus on typography because the reading experience matters. You can use Google Fonts like Open Sans and Roboto that look good on both mobile and desktops.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">Any page on your site has two parts – the main content (your article) and common content (sidebar, navigation, footer area, etc). As far as possible, the main content should be above any common content in the HTML source.</li><li style="margin: 0px 0px 0.5em; padding: 0px; text-align: justify;">Make sure that your web design is <a href="http://www.labnol.org/internet/responsive-web-design-faq/21361/" style="color: black; margin: 0px; outline: none; padding: 0px;">responsive</a> and that your site passes the <a href="http://www.labnol.org/internet/test-mobile-friendly-website/20330/" style="color: black; margin: 0px; outline: none; padding: 0px;">mobile-friendly test</a>. Work on improving your site speed score, load ads asynchronously and remove all the bells and whistles (like JavaScript widgets) from your pages. See:<a href="http://www.labnol.org/internet/wordpress-optimization-guide/3931/" style="color: black; margin: 0px; outline: none; padding: 0px;">Optimize your WordPress</a>.</li></ol><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">9.</strong> Do not use an RSS to Email service to prepare your daily / weekly email newsletters. Instead, spend some time and create your email newsletters manually. Alway put a summary in the email subject – this will vastly improve the open rate of your email newsletter.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">10.</strong> Think of the reader first and the revenue later. Advertising is important but if you only focus on the commercials, it will be difficult to build a loyal audience. AdSense, BuySellAds, BlogAds are good <a href="http://digitalinspiration.com/ad-networks" style="color: black; margin: 0px; outline: none; padding: 0px;">ad networks</a> but stay away from the networks that allow <a href="https://twitter.com/kawaljit/status/486035750849216512" style="color: black; margin: 0px; outline: none; padding: 0px;">scam ads</a>. Remember, you are responsible for what ads are shown to visitors on your website.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;">Also see: <a href="http://www.labnol.org/internet/make-money-online/18293/" style="color: black; margin: 0px; outline: none; padding: 0px;">How Bloggers Make Money on the Internet</a></div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">11.</strong> Good and useful content will spread on its own but, occasionally, you can also pitch other bloggers in your niche. The other set of people who you can help spread the word are your blog commentators and people who have previously shared your stories on social sites. They love your blog and will happily evangelize your content.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">12.</strong> Your “about” page is your chance to convert a new visitor into a regular one. Show off your best stuff,  link to your popular stories, make it easy for people to subscribe to your content and include mentions in the mainstream media – this will make your bio more credible to someone who doesn’t know you.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">13.</strong> Lists, or listicles as they are better known in the world of blogging, are the easiest way to generate traffic. They are easier to scan and hence people enjoy reading them. Lists are easier to create too but if all you do is publish lists based blog posts, that may have an opposite effect.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">14.</strong> This is your personal preference but I suggest you keep updating your old articles so that they stay relevant and up to date. If something is useless, it can be  removed permanently. For instance, I had a few Orkut related posts on my blog. They were relevant when I wrote them but now that Orkut is gone, I got rid of them and directed all the juice to something related but more relevant.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">15.</strong> Google is no longer sharing the search queries with you but the internal search data, that you can grab from Google Analytics and <a href="http://www.labnol.org/internet/google-custom-search-css/28360/" style="color: black; margin: 0px; outline: none; padding: 0px;">Google Custom Search</a>, will help you understand what kind of solutions are people looking for on your website. You can then go a step further. Use the annotations feature of CSE to automatically highlight important pages in your internal search results.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">16.</strong> If you are new, you can attract attention of other website owners by linking to them – your blog posts will show up in their traffic logs, they may check out your blog and help spread the word among their audience. Like the <a href="http://www.labnol.org/internet/love-bbc-news-website/13303/" style="color: black; margin: 0px; outline: none; padding: 0px;">BBC</a>, You can also add depth to your posts by linking to other sites that have written on the same topic but may have a different perspective. A web page that cites source and links to research may also be seen as more authoritative and trustworthy by search engines.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">17.</strong> Page views give an ego boost the more important metrics are the returning visitor count, the bounce rate and the amount of time that people are spending on individual pages. If they are landing on a page and leaving in a split-second, you should to diagnose the reason – maybe they aren’t finding the information on the page, maybe the title does not accurately tell what the page is all about, maybe your site is slow or the typography is to be blamed.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">18.</strong> Plagiarism is  a problem and will continue to be. You can get the <a href="http://labnol.blogspot.in/2006/07/dealing-with-website-plagiarism-when.html" style="color: black; margin: 0px; outline: none; padding: 0px;">content removed</a> through DMCA but, unless a popular site has done it, I would not worry too much about plagiarism. Instead, that energy can be focussed on creating more content.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">19.</strong> In all these years, I have tried to harness various channels and I think that also helped in the growth of the blog. I have written an ebook for the Kindle, I have a YouTube channel, I do a podcast on iTunes which is essentially my YouTube videos in downloadable format, I curate on Flipboard, I upload my slides on Slideshare and have <a href="http://www.labnol.org/software/create-chrome-apps-extensions/27958/" style="color: black; margin: 0px; outline: none; padding: 0px;">Chrome apps</a> for the blog. Only a few hundred thousand people probably know about my website but these channels are known to millions of Internet users. It thus helps to have a presence there.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;"><strong style="margin: 0px; padding: 0px;">20.</strong> Everyone can have a blog but what separates you other blogs is your expertise in the field, your writing skills and most important credibility. The editorial should be complete separate from the business side of the blog. Be transparent and abide by the journalists code of ethics, much like the team at <a href="https://www.theverge.com/ethics-statement" style="color: black; margin: 0px; outline: none; padding: 0px;">The Verge</a> and <a href="https://recode.net/ajax/writerinfo/ethics/walt-mossberg/" style="color: black; margin: 0px; outline: none; padding: 0px;">ReCode</a>.</div><div style="background-color: white; color: #222222; font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.05em; line-height: 1.618em; margin-bottom: 1.618em; padding: 0px; text-align: justify;">Source: http://www.labnol.org/</div>

How to Write a Successful Blog

Here I share some of my learnings and blogging tips that will probably help take your blog to the next level. The video is also available ...

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